Online Marketing Skills

165 Mistakes Businesses Make About Web Marketing and SEO165 Mistakes Businesses Make About Web Marketing and SEO

I recently had the privilege of developing a course for Kaplan University,in their eCommerce program,regarding the role of Search Engine Optimization (SEO) in a company’s marketing strategy. In addition to a wonderful textbook,The Art of SEO:Mastering Search Engine Optimization (Theory in Practice),I was able to condense my own experience and [...]

Attraction Marketing

Attraction Marketing,the Breakfast of ChampionsAttraction Marketing,the Breakfast of Champions

I’ve been studying the videos,blogs and published materials from some of the champions in Attraction Marketing,including Mike Dillard,Mark Wieser,Jonathan Budd,Katie Freiling,Scott Brandon Hoffman,and many others. The manner in which these folks operate is very similar,just from diverse perspectives,since each has a different passion or niche. But,[...]